What is gamification?

Gamification, or gameful design, is all about motivation. It's the process of finding the fun and challenge in everyday activities, and framing them like a game to make them more engaging. Gamification can be used in a range of areas, like business, health, and education.

After recently finishing a PhD in the area of gamification design I decided to put together this website to help make it easy to learn more about gamification.

If you're new to gamification, start your adventure by downloading the free book or viewing the free lessons. Otherwise, have a look below for what else is on offer. Enjoy!